Towel Day ― Date, History, and Details

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History of Towel Day and How to Celebrate/ Observe It
Towel Day is observed annually on May 25 as a tribute to Douglas Adams, author of The Hitchhiker’s Guide to the Galaxy. On this day, fans carry around a towel with them in honor of the character Ford Prefect, who always carried a towel with him. The phrase “Don’t Panic,” taken from the book, is also often associated with the holiday.